We are the
Urban Tribe

Our tribe of award-winning designers, crack production experts, a nimble warehouse team (upgraded and awarded twice by Amazon) and savvy marketers are supported by a strong leadership with a proven success record of the retail brand building with 40+ years’ experience.

Who we are

We are all about a shared vision – to design a range of products that equip you for adventure. Not just the outdoorsy kind but everyday ones – be it on the road, in the middle of the urban jungle or on the way to taking that school bus.

What we do 

We engineer our products to be rugged, versatile, functional and yet aesthetically, the best. We believe that every detail counts – from simplicity of our design that cuts down the clutter to top of the line quality – with nuanced attention to every fabric & small component.

Why we do it best? 

Great products are born of simple ideas. But we don’t stop there… We constantly shape that idea – be it with design innovation, top quality components or greater attention to detail to constantly to push our limits!  To bring you products that help you push your limits everyday!

co-founder-rajiv-patkar-urbantribe

Rajiv Patkar

Co-founder and Vision Holder

Even before deep domain insights drew him to Co-found BPIL, Rajiv’s passion has been retail innovation and building brands. MMS, NMIMS & BSc, MUMBAI University. With experience spanning over 12 years with leading retail brands like Godrej, Corelle, Portico, etc. Prior to founding Backpack International, Rajiv was the India Business Head for Tangerine.

ceo-chandan-sawera-urbantribe

Chandan Sawera

Co-founder and Vision Holder

MBA, MDI-GURGAON;  B.E., NIT- SURAT With experience spanning over 16 years with leading retail brands like Shopper’s Stop, Wilson/Spalding, Portico, etc. Prior to founding Backpack International, Chandan was the India Business Head for CONVERSE, UMBRO & CHAMPION.

As a seasoned player in the retail industry contributing to the success of several national/international brands, Chandan, has set the pace for an exponential growth of Backpack International with a bold vision to bring to market our range of products.

Elevating Travel Experience with data-driven design, relentless passion, and disruptive innovation.

— OUR MISSION

Suresh Adhav

Warehouse Head

Adhav brings over 21  years of experience in exports and supply chain management.

Prior to joining Backpack International,  Suresh was heading the supply chain for Bianca.

Aditya Iyer

Chief Marketing Officer

As a serial entrepreneur of 15 years, Aditya has straddled marketing, branding, design and social media with consummate ease. He is the right brain of the team giving life to the BIPL vision with his creative and on-point ideas.

Prior to joining BIPL, Aditya was a partner at Brandguppy – an award-winning brand studio

How we work

Handcrafted with high-performance material

PU coated 1050 denier fabric that gives lifelong weather protection. Joints and grips are bartacked for extra strength

Data-driven Design

Better access, more comfort and greater security

Quality tested against international standards

Each backpack undergoes an 18Kg load test for 18 hours before despatch

Key Milestones

1 BACKPACK SOLD EVERY THREE MINUTES

One of the top 3 brands in the luggage category on Amazon and Flipkart (top 5%).

1OOOOO+ FOLLOWERS ONLINE

Our concepts and new ideas for backpacks reach over 4lakh impressions a month and embraced widely.

600 CITIES SERVICED PAN-INDIA

Our brand presence has penetrated the market not just in tier-1 metros but even in remote towns. Delivery network in over 20000 pin codes.

30+ DESIGNS ADDED EACH MONTH

As a disruptive innovator in the market, we bring fresh ideas addressing latent needs that enhances quality of urban commute or short trips.

800+ DAYS AND ROCKING!

From a bootstrapped start-up of just 5 members (28 months ago), we are now a 50-member passionate, hungry and creative force.

5 SHOP-IN-SHOPS

Our retail journey kickstarted in Dec 2017 with Central mall operating in five stores across Bangalore, Pune, Vizhag, Gurgaon, and Hyderabad

OUR PROMISE

SMART

We believe in Data-driven Design. Each of our bags is backed by data collected from market research and focus group discussions with customers. And each pocket is carefully engineered to help you carry your gear in the smartest way possible.

SECURE

Anti-theft hooks to lock your valuables, reverse zippers that give better rain protection, weather-proofed PU coated 1050 denier Polyester fabric, a concealed pocket to keep your secrets intact, sternum straps & bartacked stitches at all joints help you carry the load with very little effort.

SPACIOUS

We Indians are notorious for our exhaustive and extensive packing, keeping that in mind we’ve supersized everything – Extra pockets, extra room and extra freedom to load what you want.